ICICLE Campaign Animation

Commissioned by ICICLE, this project was developed as a frame-by-frame animation for the brand’s menswear holiday campaign.

The visual concept draws from modular compositions inspired by classic game structures, reinterpreted through the language of gift packaging and seasonal elements. Through rhythmic movement and geometric transitions, the animation constructs a playful yet controlled visual narrative.

By combining graphic precision with a festive tone, the work reflects ICICLE’s balance between contemporary design and understated elegance within a seasonal campaign context.

Client: ICICLE
Role: Animation, visual design, sound production